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February, 2010

Enaging Customers in a Networked World

  • Learn why creating online communities is a good idea.

  • Determine what size community you need to stimulate dynamic on-going conversation.

  • Take away four steps to establishing a strong community foundation.

Join Malcolm Carlaw, President of Impact Learning Systems on March 4 at 10 AM PST for insights on how the web will evolve after the Social Media frenzy.

Reserve your seat now »

Doing More with Less

Join Seth Brickner, Impact Performance Specialist, on February 19 at 10 AM PST for a complimentary webinar.

  • Learn how to leverage a workplace with fewer resources to your advantage.

  • Identify ways to improve efficiency, increase customer satisfaction, and achieve better long-term results for you, your team and your company.

  • Take away five great tips for doing more with less.

Reserve your seat now »

Contact Us

Email:
Sales Department
Customer Service

Phone: 800-545-9003
Fax: 805-545-9075

P.O. Box 14110
San Luis Obispo, CA 93406-4110

 

Engaging Customers in a Networked World

By Malcolm Carlaw

There’s a view of sales and customer service evolving in social networks that goes beyond selling or supporting the features and functions of products or services; it’s about engaging customers and giving them a voice. Back in the stone age, these communities were called users groups; now they’re called online communities. It turns out that engaging customers is good business and network technology is a perfect tool to get them engaged.

John Fleming and Jim Asplund’s research on
employee-customer relationships indicates that engaged customers generate 1.7 times more revenue than normal customers. Interestingly, they also found that if you have engaged employees and engaged customers the revenue gain is 3.4 times normal. Engaging customer requires a mind-set adjustment but is totally worth it. Here are four steps that will move your customer engagement to the next level.

Read More »

Tip of the Month

When was the last time you heard someone say—sincerely—“please” and “thank you” when asking for information? This very simple and elementary gesture is an easy way to build rapport with your customers and to leave them with a positive impression of you and your company.

More Tips »

Doing More with Less

By Seth Brickner

Here’s the good news: The fact that you are reading this likely means that you’re still employed. While others in this current economy may find themselves unemployed, your company’s management continues to believe in you and your ability to help it achieve its goals.

Now, what might seem like the bad news: You are expected to achieve your employer’s goals and deliver quality customer service with fewer people and on a smaller budget.

While at first this might seem like bad news, it might also be an opportunity to justify your company’s faith in you, with the possibility for career advancement in the future.

Let’s look at how both you and your company may benefit from this idea of “doing more with less.”

Read More »

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Impact Learning Systems International | P.O. Box 14110, San Luis Obispo, CA, 93406-4110 | Phone: 800-545-9003 Fax: 805-545-9075
Copyright © 2009 Impact Learning Systems International. All rights reserved.

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