About Impact Learning Systems
What gets us excited here at Impact is helping our customers achieve a strong service brand that increases the value of their company. We do this by:
- Defining a customer experience of value, integrity, and satisfaction.
- Ensuring this customer experience through employee performance and organizational processes.
- Training and motivating employees to exceed customers’ expectations for service.
- Creating a continuous improvement process to increase employee motivation, customer satisfaction, and company profitability.
Cranel, Incorporated

Philosophy
Why are we different?
Our unique HEART Model™ inspires long-term cultural change and our best-practice Impact Learning System produces guaranteed, measurable results.
What's our background?
We’ve been helping organizations improve customer service and sales since 1997.
We’re headquartered in San Luis Obispo, on the central coast of California with employees and consultants throughout the US and Europe.
We serve companies small and large and we’re truly international, with offices in the UK and Australia. In the last year, we’ve worked in Abu Dhabi, Amsterdam, Brisbane, Buenos Aires, Kuala Lumpur, London, Romania, and other locales around the globe.
What else would you like to know?
- Who are our customers?
- Who do we partner with?
- Why you should consider us?
