There’s a view of sales and customer service evolving in social networks that goes beyond selling or supporting the features and functions of products or services; it’s about engaging customers and giving them a voice. Back in the stone age, these communities were called users groups; now they’re called online communities. It turns out that engaging customers is good business and network technology is a perfect tool to get them engaged.
Archive for the ‘critical thinking’ CategoryEngaging Customers in a Networked WorldFebruary 8th, 2010 by Malcolm CarlawIn Praise of a Few Wee Questions - Asking the Right Ones at the Right TimeSeptember 12th, 2009 by Monica PostellRecently I received an email from one of our European-based trainers. Although his name doesn’t exactly conjure thistle cups and heather covered crags, Karteek is in fact a Scot complete with the charming accent. An interesting and talented fellow, he lives in Edinburgh, plays the violin beautifully, and has swum the English Channel an incredible (to me) nine times. ![]() ![]() ![]() ![]() ![]() |
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