Impact Learning Systems

Get to the HEART of Customer Service

Q and A: Benefits of Social Customer Service

Q and A: Benefits of Social Customer Service

The abil­ity of ser­vice orga­ni­za­tions to oper­a­tional­ize social media to opti­mize tra­di­tional sup­port chan­nels will no doubt be a pow­er­ful vari­able in long term cus­tomer sat­is­fac­tion. Recently I had the oppor­tu­nity to inter­view Cata­rina Cen­teno Duarte, Online Mar­ket­ing Man­ager for Alti­tude Soft­ware on the impor­tance of social cus­tomer ser­vice adop­tion by indus­try lead­ers. Con­tinue reading […]


Tips For Writing Professional Emails

Tips For Writing Professional Emails

How was life before email? Among other things – incred­i­bly slow! And for­mal. With a smart­phone per­ma­nently attached to one hand we are always con­nected and only a push noti­fi­ca­tion away from get­ting e-mails, sent only sec­onds ago, from mul­ti­ple accounts. E-mail is one of the most pop­u­lar ways to com­mu­ni­cate quickly, and for many […]


Is There an App for That? Tailoring Customer Service for Mobile Devices

Is There an App for That? Tailoring Customer Service for Mobile Devices

Did you hear? You can get what­ever you want, when­ever you want it – wher­ever you are! The ever increas­ing pop­u­lar­ity of smart phones and tablets is putting increas­ing pres­sure on ser­vice and sup­port cen­ters to respond in real-time to cus­tomer requests. The con­cept of busi­ness hours and wait­ing peri­ods has been kicked to the […]


Western Kentucky University Learns New Chat Skills

Western Kentucky University Learns New Chat Skills

  Con­grat­u­la­tions to Charles Ple­mons, Helpdesk Coor­di­na­tor in Tech­ni­cal Sup­port Ser­vices, and his team at West­ern Ken­tucky Uni­ver­sity (WKU) for intro­duc­ing chat sup­port, a new ini­tia­tive with pos­i­tive results. WKU didn’t offer chat sup­port prior to train­ing with Impact Learn­ing Sys­tems. They saw a need and wanted to be ade­quately trained before offer­ing their new […]


Customer Experience Expectations Have Changed in our Always-Connected World

Photo credit: Mira Hartford

Every busi­ness has cus­tomers. Well, at least every suc­cess­ful busi­ness. If some­one walked into your store to ask you a ques­tion, would you tell them that you just didn't have time to talk to them? If you want to pro­vide great cus­tomer ser­vice, the first thing that you should know is that it's no longer good […]


Email Training: Will Online Skills Increase Customer Satisfaction?

Email Training: Will Online Skills Increase Customer Satisfaction?

My dad recently booked a flight online and couldn’t fig­ure out how to choose his seat assign­ment. Every time he went to click on a seat, the site prompted him to pay more money. It didn’t mat­ter what sequence he clicked, he could not get a seat assign­ment. In this sit­u­a­tion, email or chat support […]


Is Customer Effort the Next Customer Experience Metric?

Is Customer Effort the Next Customer Experience Metric?

"Stop Try­ing to Delight Your Cus­tomers" arrived in my inbox and unleashed an imme­di­ate flurry of calls, emails and ideas among our merry Impact band — social learn­ing at its best. The gist of the Har­vard Busi­ness Review arti­cle by Matthew Dixon, Karen Free­man and Nicholas Toman of the Exec­u­tive Board is that their research points to […]




Alltop, all the top stories

We're an Alltop blog, and regularly contribute to The Customer Collective and CustomerThink.